Ideogram V3 was built by a team of former Google Brain researchers who founded Ideogram AI with a singular focus: solving the text rendering problem that plagued most image generation models. Where other models treat text as just another visual element (often with garbled results), Ideogram was architecturally designed to understand letterforms, spelling, and typography. The result is a model that reliably produces readable, correctly-spelled text in generated images.
GLM Image comes from THUDM (Tsinghua University's Data Mining Lab), built on top of their GLM-4V vision-language model. Rather than specializing in a single capability, GLM Image takes a multimodal approach—it understands both images and text natively, enabling image-to-image generation alongside standard text-to-image. Its text rendering is notably strong, likely benefiting from the underlying language model's understanding of text semantics.
The pricing reflects their different approaches: Ideogram charges a flat rate per image regardless of resolution, while GLM Image uses per-megapixel pricing—making it roughly 70% more expensive at standard 1MP resolution but potentially cost-effective for smaller images. Speed is comparable, with GLM slightly faster at ~3.5s versus Ideogram's ~4s.
The key differentiator beyond text quality is workflow flexibility. GLM Image supports image input, enabling editing workflows, style transfer, and reference-based generation. Ideogram is text-to-image only but offers style presets (auto, general, realistic, design) and a configurable "magic prompt" feature that can enhance your descriptions before generation.
Tip: If your workflow requires image input (editing, variations, style transfer), GLM Image is the only choice here. For pure text-to-image with critical typography needs, Ideogram's specialized approach may deliver more consistent results.